How do I add a WhatsApp Business button to my Instagram profile?

How do I add a WhatsApp Business button to my Instagram profile - briefly?

To add a WhatsApp Business button to your Instagram profile, you need to ensure that your account is set up as a business or creator account and that your WhatsApp number is linked to your Facebook Page. Once these steps are completed, the button will automatically appear on your Instagram profile.

How do I add a WhatsApp Business button to my Instagram profile - in detail?

To add a WhatsApp Business button to your Instagram profile, follow these detailed steps:

  1. Ensure Compliance with Instagram's Policies: Before proceeding, make sure that your business complies with Instagram's policies and guidelines. This includes adhering to community standards and commercial guidelines.
  2. Create or Link a Facebook Page: Instagram is owned by Facebook, and many features require linking to a Facebook page. If you haven’t already, create a Facebook page for your business. Ensure the page is set up as a Business or Brand page.
  3. Set Up Your WhatsApp Business Account:

  4. Link Your Instagram Profile to Facebook:

    • Open the Instagram app and go to your profile by tapping on your profile picture in the bottom right corner.
    • Tap on the three horizontal lines (hamburger menu) in the top-right corner.
    • Select “Settings” at the bottom.
    • Under the “Business” section, tap on “Linked Accounts”.
    • Choose Facebook and follow the prompts to log into your Facebook account that is linked to your business page.
  5. Edit Your Instagram Profile:

    • Go back to your profile by tapping on your profile picture in the bottom right corner.
    • Tap “Edit Profile” at the top of the screen.
    • In the “Website” field, enter your WhatsApp Business number with the appropriate prefix (e.g., +1 for US numbers). The format should be https://wa.me/COUNTRYCODEPHONENUMBER. For example, if your business number is +1234567890 in the United States, you would enter https://wa.me/1234567890.
    • Tap “Done” to save your changes.
  6. Verify Your WhatsApp Business Link:

    • After saving, a clickable link labeled “Message” should appear under your bio. This is the WhatsApp Business button.
    • Tap on the “Message” button to ensure it directs users to your WhatsApp Business account.

By following these steps, you can effectively add a WhatsApp Business button to your Instagram profile, making it easier for your customers to reach out and engage with your business directly through WhatsApp.