Who owns WhatsApp Facebook - briefly?
Facebook owns WhatsApp. This acquisition took place in 2014 for a total of $19 billion.
Who owns WhatsApp Facebook - in detail?
In February 2014, Facebook, Inc. announced its acquisition of the popular messaging app WhatsApp for a staggering $19 billion. This transaction marked one of the largest acquisitions in the tech industry at that time and signified Facebook's strategic move to expand its reach into mobile communications. The acquisition was finalized in October 2014, making WhatsApp a subsidiary of Facebook.
Facebook's ownership of WhatsApp has led to significant changes and integrations between the two platforms. For instance, WhatsApp now shares user data with Facebook for targeted advertising and enhanced user experience. This integration allows users to seamlessly connect their WhatsApp accounts with their Facebook profiles, enabling features like coordinated messaging across both platforms.
Moreover, the acquisition has facilitated the development of new business models within WhatsApp. The introduction of WhatsApp Business, a separate app aimed at small and medium-sized enterprises, is one example of this expansion. This app provides businesses with tools to communicate more effectively with their customers, such as quick replies, greeting messages, and away messages.
Despite the integration efforts, WhatsApp maintains its distinct identity and branding. The app continues to operate independently under the leadership of its co-founder, Brian Acton, who served as WhatsApp's CEO until September 2017. After Acton's departure, other executives have taken over the reins, ensuring the continuity of WhatsApp's vision and growth within the Facebook ecosystem.
In summary, Facebook owns WhatsApp following a multi-billion dollar acquisition in 2014. This ownership has led to data sharing, enhanced user features, and new business models, all while preserving WhatsApp's unique brand identity.