How to get an official WhatsApp Business account - briefly?
To obtain an official WhatsApp Business account, you need to sign up using the WhatsApp Business app or API, and verify your business phone number. This will enable you to use all the features of a verified business account, including quick replies and greeting messages.
How to get an official WhatsApp Business account - in detail?
To obtain an official WhatsApp Business account, follow these detailed steps:
- Download the WhatsApp Business App: Start by downloading the dedicated WhatsApp Business app from the Google Play Store for Android devices or the Apple App Store for iOS devices. This app is designed specifically to cater to business needs and is distinct from the regular WhatsApp Messenger app.
- Create a New Account: If you are setting up an account on a new device, you will be prompted to create a new account. Enter your business phone number and verify it using the code sent via SMS. This number will serve as your official business contact.
- Set Up Your Business Profile: After verifying your phone number, you will be guided through setting up your business profile. Provide essential information such as your business name, address, and category. Ensure that all details are accurate and reflect your brand’s identity.
- Connect to Facebook: WhatsApp Business allows integration with Facebook. Connecting your account to Facebook can help you manage your communications more effectively and reach a broader audience. It also enables you to use WhatsApp’s click-to-chat feature on your Facebook page or website, making it easier for customers to contact you.
- Configure Automated Messages: Take advantage of the automated messages feature to set up greeting messages, away messages, and quick replies. These features help in providing immediate responses to common queries, improving customer service efficiency.
- Labeling Conversations: Organize your interactions by labeling important conversations. This helps in categorizing and prioritizing your communications, making it easier to manage customer relationships effectively.
- Request Verification (Optional): While the WhatsApp Business app is free to use, you can opt for an additional level of verification to enhance credibility. The green checkmark next to your business name indicates that your account has been verified by WhatsApp. This process typically involves a fee and may require submitting documentation to prove your business’s legitimacy.
- Integrate with Other Tools: For larger enterprises, consider integrating the WhatsApp Business API into existing customer relationship management (CRM) systems or other business tools. This integration allows for more advanced features such as managing multiple agents and analyzing data to improve customer interactions.
By following these steps, you can successfully establish an official WhatsApp Business account, enhancing your company’s communication capabilities and providing a professional platform for engaging with customers.